Friday, January 22, 2010

Pumpkin Orange

West Coast Hauntrepreneur is with Coco.

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Tuesday, January 19, 2010

Social Responsibility

Under corporate law, once a company is incorporated, the corporate itself becomes its own entity. As such, the corporate assumes the role of a functioning member of society.
During the corporate scandals of the early 2000s, there was a push back on irresponsible corporations that left thousands, if not hundred of thousands with lost retirement funds and lost jobs.
Flash forward a few years, and Wall Street ushered in a recession that caused more job losses and debunked businesses. So after all these terrible examples against corporations---is there any redeemable examples of an outstanding businesses out there?
There are, if not easy to find. However, many businesses do play a part in mobilizing great resources when disasters hit.
The recent Haitian Earthquake demand quick action from the world to help rebuild the country and bring a sense of normalacy back to the population.
Many corporations have donated money have have energize their employees to do the same. Starbucks has donated $1 Million through the Starbucks Foundation to the relief effort. Actions like these are rolemodel for making corporations a great member of society.
In 1994, on MLK weekend the Northridge Earthquake devestated my local community. Through help from the government and many friends and family members we got back on our feet quickly.
Now 16 years later, another community needs our help.
Through Starbucks and my local
community I will embark on a two week fundraising endeavor to raise funds for the Haiti Relief effort. My initial contribution is $130. Not much, but that money can reach more people than I would use it for. I urge everyone to help our fellow human beings, and extend what you can. Business and people alike can change the course of many lives in our world in a positive way.
Donate today!

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Monday, January 18, 2010

Up Late at Night!

During my high school years and for 20 years of home Haunting many nights were spent awake at all hours of the night. In 2003, my fellow Haunter and friend Johnny and I were decorating until 4 a.m. It is no surprise that I was very familiar with all the late night television. Among reruns of old Star Trek episodes, I came across a very talented comedian, named Conan O'Brien. Maybe it was my age and maybe it was the availabilty of programing, but it provide much need comedy relief in often stressful times. I had the chance to see Conan during a visit to the LA market on his Late Night show. I was thrilled that NBC sign a deal for Conan to replace Leno on the prestigious Tonight Show. As usual, Conan did not disappoint even as the show found its footing. Last week, NBC created a Late Night Show Drama by replacing Conan with Leno, after only seven months on the air. The result has been a polarization of the audience, fans and some not so friendly jabs between the hosts and the network executives. NBC's move is an example of how quickly businesses (even show business) are to fix unprofitable ventures and strategies. In the past, it might have been possible for Conan and company to have many years on air perfecting their show. NBC's decisive and seemingly unsympathetic shake up has left Conan with a monetary pay out and many fans out of show. Critics claim that the audience Coco held is just not powerful enough. And what about Leno? Even his move to protect his interests are seen as selfish and arrogant. While Coco (his fan's affectionate nickname, born from his LA show) and company who left a cozy living in New York and move their entire livelihood and family to the West Coast find themselves out of business.
Conan's bold move to refuse a time slot change to 'perserve' the dignity and integrity of the prestigious Tonight Show brand will go down as an honorable move to uphold the legacy that Johnny Carson passed down. Conan has confessed that it was a childhood dream to host the Tonight Show, so protecting it will only fit into his personal need to protect his childhood dream. While Leno's moves (undoubtly to protect himself and NBC from failing sponsorships) will go down in Late Night history as the bad guy... an image his rival, David Letterman always held between their repective battle. Leno's legacy will not carry that everyman's honesty and a career untarish by controversy.
NBC, in a quest for ratings is downsizing creativity and growth. Stifling the 'right thing to do' with the need to make 'a smart business decision'. NBC also lacks a visible face, a spokesperson who can tell the audience why it is a smart move. In the end, NBC will survive, ratings will go back up and people will move on. But I believe in busienss karma. I believe that a company, like a person absorbs all the consequences (both positive and negative) of their actions. The Tonight Show will just not be the same. And when Leno finally retires, the next host will have mostly like have less pressure, as there will be no quick fix next time.
As for Coco, he's a survivior, and undoubtly his talents will be used elsewhere. Letterman will disappear into the background, Jimmy Kimmel will emerge as a stronger host, Leno will settle into a new and less forgiving audience, and Jimmy Fallon, the host who kept out of it, will still be out of it.
For the talented O'Brien cast and crew, I wish them well for their great effort. Maybe they move back to New York, or maybe they stay here in the West Coast. It's a little different, but I've always loved the west and I hope they do to. I've enjoyed the run, when life was tough I could always depend on great end to the night.
By now, you can guess which side I'm on, and prehaps are wondering what does this have to do with buisness? It's simple really, in 1969 NBC cancelled a small television show that many years later grew into a remarkable franchise that changed television and motion picture history. That show was Star Trek. The shortsighted decision brought a huge loss of economic opportunity. Almost 40 years later, NBC must ask itself, "has this strategy worked?", it has produce the same result over and over again. NBC is where it excately put itself in. Growth takes time. Great shows take great time. To pluck a rose before it has bloomed, and blaming the rose will yield a barren garden. Leno had 17 years, Conan 7 months. What culture is the NBC organization growing? And what fruit will that bear? I speculate that many more bitter fruits will be born of this strategy that will stifle creativity and originality. I also speculate that other networks will capitalize on this weakness. This is an example of a worn out business model. An example of what created a recession in America in the first place. What will we learn of it?
Today, on MLK Day, a large demostration is being held at the
Universal lot for Conan and company. In true American spirit the demostation will also raise money for Hatian relief effort. I am unable to attend, but will be there in spirit to support. Of all the drama, jokes, nasty comments and bitterness, Conan's departure will bring much needed help to earthquake victims. A true testiment to the character of Conan, who inspire people not to hate, but to live life to the fullest, while bringing their friends along.
I am with Coco.

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Sunday, January 17, 2010

Back from the grave!

Hello everyone and Happy 2010! After a successful Halloween Season, it was time to take a break, enjoy the holidays with friends and family and return to the daily grind of my non-Halloween jobs.
2010 will be a big year for Halloween Dominion as we embark on transforming this 20 year old home haunt to a professional business. I plan to chronical these endeavor on this blog. In the mean time, many business topics that I find interesting will be open for discussion as we form a new business, and hopefully provide some useful information to other entreprenuers who are looking to build their own brand!
To me, business in America has gone through a rebirth, revolution or evolution depending on who you talk to. What will be the outcome of the recession on the way we do business? The common consensus is that we'll become more profit oriented. That the employee will now become a bigger slave to their firms. This
might be true in many instances, but there is another option. A new way of thinking to evolve the American business model, in what Stephen Covey calls a "win-win" mentality. However, this mentality is hard to grow and even harder to instill into an organization. It requires high trust and people empowerment. This is the type of business I hope to create, an organization that focuses on substainable profit and a work/life balance. This can be a naive concept, or the start of how America will again lead business in the world.

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