Enterprises of Great Pitch and Moment

Having dinner with my family provides such insight into the world of American business. Many people like to separate business and life. This is understandable, when most people are dying (no pun intended) to get off work and spend time doing other activities. I see it differently. To me, my passion and business are one in the same. Business is business no matter what form it takes, consider:

•Family Business- the raising and care of the family unit.
•House Business- taking care of debt and assets, repairs and waste.
•Friends Business- taking care to meet and socialize with friends.

True, as we grow older these 'businesses' become more and more complicated--but here the line becomes drawn for the majority workers. So many Americans see work as a means to get money. But that's not enough. They are more than happy to spend time with friends and family, than to check their customer satisfaction.

My philosophy of business is that it needs to be closer to the human existence more now than ever. Too often we see dishonesty and tomorrow, our manager team begins with the Heart and Mind of the business. The first draft of the company's vision is:

"To create the premier Halloween dark attraction, that is relevant to the local community and cultural traditions, which brings people, friends and families together to ignite their imaginations and wonderment. We are a responsible high performing business."

Somewhat unusual for a Halloween Haunt, but we're looking for more. We're looking to change the way people see Haunted Attractions and Halloween.

As we continue to look for a singularity of purpose, the manager members do not want to settle for the bloody, death and mayhem themes (although in America, that is a part of Halloween) but for true scares and also something less sinister.

For my part, I would love to see Halloween return to the Golden Age, when it was more of family and friends connection. Finding this job, is a blessing. I'm not just working for a paycheck, but a way of life. A better way.

Can all American businesses do the same way? I don't have that answer. But I do know that creating a deeper emotional connection to the work at hand is becoming more important in the marketplace.

To the American worker: a solid, good working environment starts with you. It begins with integrity and trust. Be purposeful everyday and you'll find that happiness and balance. Napolean Hill once said, "No person can succeed in a line of endeavor which one does not like". I have found that my favorite holiday, with my love of human interaction makes for a solid business idea.

Have you given thought to how your business fits into your life?




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